2 rumours re new International and naming rights

**paul_oshea** · 26/01/2009, 2:46 PM

heard puma are going to be the new rugby sponsors as well and leinster.

**Sligo Hornet** · 26/01/2009, 2:50 PM

Originally Posted by gspain

Just heard it will be named after a company that makes engagement rings.

"The Run Like F*ck Stadium"........definitely got a ring to it!

**Ash** · 26/01/2009, 3:07 PM

Originally Posted by Sligo Hornet

"The Run Like F*ck Stadium"........definitely got a ring to it!

Well its better than "Shotgun Pete's"

**tetsujin1979** · 26/01/2009, 3:23 PM

Originally Posted by gspain

Just heard it will be named after a company that makes engagement rings.

"The Happy Ring House" Stadium??

**geysir** · 26/01/2009, 3:58 PM

Could be some interesting 1/2 time entertainment sponsored by the Happy Ring House

**blackholesun** · 26/01/2009, 3:59 PM

Aviva are a huge UK insurer who own Hibernian and Norwich Union amongst others. NU have been rebranded as Aviva in the UK recently and Hibernian Aviva will eventually become Aviva.

Sponsoring Lansdowne would be more about the Aviva brand and profile in the UK and rest of the world than Ireland particularly!

bhs

**Sligo Hornet** · 26/01/2009, 4:22 PM

Originally Posted by blackholesun

Aviva are a huge UK insurer who own Hibernian and Norwich Union amongst others. NU have been rebranded as Aviva in the UK recently and Hibernian Aviva will eventually become Aviva.

Sponsoring Lansdowne would be more about the Aviva brand and profile in the UK and rest of the world than Ireland particularly!

bhs

Come on get back on topic..........what's that got to do with Rings?

**WexCar** · 26/01/2009, 5:20 PM

Originally Posted by amaccann

Purely from an emotional point of view, I don't like the idea of renaming Landsdowne Road with some faceless companies name & it just sounds crass to call it the "Aviva Stadium", but obviously from a pragmatic view it makes sense as a money earner.

I would though like to see the proof that naming a damned stadium has any marketing logic to it, or a return on your investment. I can understand the value to advertising hoardings beside the pitch, or any standard branding of a physical space, but a building? I mean why stop there, why not buy the rights to the name of an actual location?

like Toyota City in Japan

http://michinavitoyota.jp/cityDataE/...ackground.html

http://www.city.toyota.aichi.jp/e/index.html

**eirebhoy** · 26/01/2009, 6:01 PM

Originally Posted by CelticTiger

Why oh why cant they just leave it as "Lansdowne Road" ??

40 million reasons why.

**NeilMcD** · 26/01/2009, 8:21 PM

The commentators are class.

**Noelys Guitar** · 26/01/2009, 9:28 PM

Originally Posted by geysir

Could be some interesting 1/2 time entertainment sponsored by the Happy Ring House

What was he thinking. I believe they played this song as the poor guy left.
http://www.youtube.com/watch?v=k1wztVx2a6g

**geysir** · 26/01/2009, 9:34 PM

At least no one finished off his beer, that would have really been the pits.

**NeilMcD** · 27/01/2009, 12:12 PM

Originally Posted by CelticTiger

Why oh why cant they just leave it as "Lansdowne Road" ??

With a name like yours surely you should know why they can't leave it at Landsdowne Road.

**seanfhear** · 27/01/2009, 12:42 PM

Originally Posted by Noelys Guitar

What was he thinking. I believe they played this song as the poor guy left.
http://www.youtube.com/watch?v=k1wztVx2a6g

The whole thing looked like an act to me. Was there any follow up to see if the whole thing was a put up job.

**geysir** · 27/01/2009, 10:57 PM

Its the USA, fake IS real, ffs.

**gspain** · 30/01/2009, 7:36 AM

I spoke with my source again and the he has now confirmed that the ST story is broadly correct. Aviva had moved ahead of a direct competitior of theirs and now look likely to win the naming rights. He is not involved in the process and wasn't aware of this on sunday.

**ifk101** · 30/01/2009, 8:20 AM

Originally Posted by gspain

I spoke with my source again and the he has now confirmed that the ST story is broadly correct. Aviva had moved ahead of a direct competitior of theirs and now look likely to win the naming rights. He is not involved in the process and wasn't aware of this on sunday.

They said on the RTE six o'clock news last night that the stadium would be known as the Aviva stadium.

**Wolfie** · 30/01/2009, 12:39 PM

Originally Posted by ifk101

They said on the RTE six o'clock news last night that the stadium would be known as the Aviva stadium.

So its settled then.

"Lansdowne Road" it is.

**geysir** · 30/01/2009, 8:51 PM

7 day board suspension for anyone who calls it the A***a

**stojkovic** · 30/01/2009, 9:03 PM

It will be Lansdowne Road to me til the day I die.

Cant believe people refer to the Point as O2 already, shocking.

Remember seeing Billy Connolly years ago and he walked out and said "Welcome to the Labatts Apollo, ****** its the f**king Hammersmith Odeon"