Boylesports Sponsorship

**Inside Man** · 31/08/2008, 10:54 PM

Its 1m over 4 years.
But the FAI are working hard to try and get other sponsors involved in different aspects of the league. So don't expect this to be the last sponsorship deal you will hear about.

**Neish** · 31/08/2008, 11:44 PM

Are people gonna start calling it the Boylesports League, BL or BSL or just go back to the real name League of Ireland or LOI.

**Dodge** · 01/09/2008, 12:31 AM

Its not going to be for title sponsor of the league. The main part of the deal is to have boyles be "betting partner" of the FAI.

I wonder how the FAI will enforce this advertising board thing around the league. What rate do they pay? I'd imagine it costs more for an ad at Turners Cross than it does at Morton. What if clubs have already sold all available space for the season?

Oh and what ever happened EA Sports taking out boards at LOI games?

Fair play for the FAI simply not forgetting about the league. Thats certainly a step up....

**Pauro 76** · 01/09/2008, 7:55 AM

I reckon Liga babyfood should sponsor the League of Ireland. you could incorporate the new sponsor in there too while making it sound a bit different. Liga of Ireland sounds good doesnt it? Foreign sounding and sexy!

**Battery Rover** · 01/09/2008, 8:31 AM

Originally Posted by Dodge

I wonder how the FAI will enforce this advertising board thing around the league. What rate do they pay? I'd imagine it costs more for an ad at Turners Cross than it does at Morton.

Taken from what clubs received when it was announced

"clubs will be commercially remunerated for at their existing rate card price"

Originally Posted by Dodge

What if clubs have already sold all available space for the season?

Clubs will always find room for another sign.

**jinxy lilywhite** · 01/09/2008, 8:41 AM

Could this see the possibility of betting kiosk in grounds?

**Dodge** · 01/09/2008, 8:50 AM

Cheers battery. I knew the second bit too, unfortunately.

Still have to wonder how it'll work with us though

**A face** · 01/09/2008, 9:39 AM

Originally Posted by Inside Man

Its 1m over 4 years.
But the FAI are working hard to try and get other sponsors involved in different aspects of the league. So don't expect this to be the last sponsorship deal you will hear about.

Originally Posted by Dodge

Its not going to be for title sponsor of the league. The main part of the deal is to have boyles be "betting partner" of the FAI.

Who is the main sponsor going to be so? Do ye know something we dont?

Oh and what ever happened EA Sports taking out boards at LOI games?

Was that meant to happen yeah? When was that?

Fair play for the FAI simply not forgetting about the league. Thats certainly a step up....

Definitely, fair play to them. Cant wait to see who else is lined up.

**Dodge** · 01/09/2008, 9:41 AM

Originally Posted by A face

Who is the main sponsor going to be so? Do ye know something we dont?

No, I just read the FAI release on this. If they were to be main League sponsor, I'm sure they'd have mentioned it

**A face** · 01/09/2008, 9:44 AM

I wonder will the new sponsors be given the same amount of media attention as when 'eircom are pulling out/the sky is falling down' recently?

Some members of the media really nailed their colours to the mast on that one. They have a choice now, stay with their opinion now matter what happens now or how foolish and out of touch them might appear, or go with balanced unbiased accurate coverage of the new deals and what it means for the league.

**A face** · 01/09/2008, 9:51 AM

Originally Posted by Dodge

No, I just read the FAI release on this. If they were to be main League sponsor, I'm sure they'd have mentioned it

I have only read it now to be honest. Its not exclusively the league but its good news. If they promote games in all their shops then its would be brilliant.

**Dodge** · 01/09/2008, 9:58 AM

But is promoting them, just sticking up a LOI coupon? PP already do that...

**galwayhoop** · 01/09/2008, 10:17 AM

i know boylesports aren't becoming the main sponsor but whoever does a good name would be the "xxx irish premier league/premiership"
eg: "boylesports irish premier league"

i know that the 6 county league is the "irish league" and we are the LoI but their newly branded league has dropped irish league and is now (afaik) the JJB Premiership. the whole structure would still be the LoI but the top division would be rebranded. Just a thought.

**EalingGreen** · 01/09/2008, 10:58 AM

Originally Posted by galwayhoop

i know that the 6 county league is the "irish league" and we are the LoI but their newly branded league has dropped irish league and is now (afaik) the JJB Premiership. the whole structure would still be the LoI but the top division would be rebranded. Just a thought.

The name "Irish League" legally and effectively belongs the IFA and if anyone else tried to appropriate it, the IFA would unquestionably sue for theft of copyright etc.

The fact that the IFA chooses to call its competitions different names, in order to recognise sponsors etc, is entirely coincidental - as afficionadoes of e.g. The Pat Grace Famous Fried Chicken League(

) will aver...

P.S. You can keep the "six counties" name for yourself, if you like

**jinxy lilywhite** · 01/09/2008, 11:31 AM

In England they don't the Premier League the English Premiership
In Scotland the don't call it the Scottish Premiership.
Its simply the premiership because in their eyes there is no other league.
Even the Norths JJB Premiership sounds better than the Eircom league of Ireland Premier League.
What I am trying to say is that you should only really allow those outside the country attach the nationality of the league.

**Dodge** · 01/09/2008, 11:47 AM

Originally Posted by jinxy lilywhite

In Scotland the don't call it the Scottish Premiership

Nope, they call it the SPL

Seriously jinxy, there's wwrse problems with the marketing of the league. As pete said it was the (Insert sponsor here) League for decades...

**passinginterest** · 01/09/2008, 11:54 AM

There's a good old fashioned greasy chipper in Wexford town called 'The Premier' someone from the FAI should give them a call then we could have 'The Premier League'. Now where have I heard that before...

**galwayhoop** · 01/09/2008, 1:04 PM

Originally Posted by EalingGreen

The name "Irish League" legally and effectively belongs the IFA and if anyone else tried to appropriate it, the IFA would unquestionably sue for theft of copyright etc.

The fact that the IFA chooses to call its competitions different names, in order to recognise sponsors etc, is entirely coincidental

Did I say to call it the irish League??? Or did I say to rebrand competitions different names, in order to recognise sponsors etc, as in "The Boylesports Irish Premier League". There is no conflict there as the BIPL or BSIPL would just be a seperately named competition within the LoI. There would be no conflict with the Irish League of which the JJB Premiership is a part of.

**EalingGreen** · 01/09/2008, 2:20 PM

Originally Posted by galwayhoop

Did I say to call it the irish League??? Or did I say to rebrand competitions different names, in order to recognise sponsors etc, as in "The Boylesports Irish Premier League". There is no conflict there as the BIPL or BSIPL would just be a seperately named competition within the LoI. There would be no conflict with the Irish League of which the JJB Premiership is a part of.

Read this:
"The IFA Premiership - formerly the Irish Premier League and before that the Irish Football League - and still known in popular parlance simply as the Irish League, is the national football league in Northern Ireland, and has historically been the league for the whole of Ireland. It should not be confused with the FAI League of Ireland, which is the league for the Republic of Ireland. At the end of the season, the champion club is presented with the Gibson Cup.
The Premiership is sponsored by JJB Sports and is marketed as the JJB Sports Premiership."
http://en.wikipedia.org/wiki/Irish_League

Now run along and think of another name....