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Thread: The Memory Hotel?

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    Seasoned Pro Block G Raptor's Avatar
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    The Memory Hotel?

    Can anyone on here shed some light on the Heineken "Memory Hotel" adverts
    what is the story? is it supposed to be a Hotel where you get to relive your favorite memories or some sort of total recall thing or what, can't work it out at all but the fact that I'm on here talking about means that the ad campaign is working

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    First Team noby's Avatar
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    It's your brain innit? The guys memories are 'checking in' and being stored away for future reference.
    Of course his brain has no problem in chucking out more 'mundane' memories and keeping all the memories of him on the lash. He may have 'issues' in the years to come.
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    Seasoned Pro Block G Raptor's Avatar
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    you're prob's right there Noby, thats what I thought it was but I don't get the Fire Alarm one where everyone goes hiding

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    Seasoned Pro Ash's Avatar
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    Exactly, the advert is kinda saying all your best memories
    are from when your out on the beer ... which is kinda true

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    Quote Originally Posted by Block G Raptor View Post
    you're prob's right there Noby, thats what I thought it was but I don't get the Fire Alarm one where everyone goes hiding
    He's eating chilli or some other hot food.

    Daft ads. One of them has the manager tell the guy drinking the beer (I refuse to repeat the brand name), "You're killing me here." I really hope the irony wasn't lost on whoever wrote them.
    You can't spell failure without FAI

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    Quote Originally Posted by Block G Raptor View Post
    you're prob's right there Noby, thats what I thought it was but I don't get the Fire Alarm one where everyone goes hiding
    That was just making it look like a real hotel ... everyone evacuates on the alarm ... but then they realise its only another memory being stored so
    the old boozing memories are kept

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    Seasoned Pro Block G Raptor's Avatar
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    Ah I see so it's basically saying: "Drink to forget the bad stuff in your life". why haven't the broadcasting standards people pulled these ad's if that's the message they are pushing

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    Seasoned Pro dfx-'s Avatar
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    Quote Originally Posted by Block G Raptor View Post
    Can anyone on here shed some light on the Heineken "Memory Hotel" adverts
    I'm glad someone else doesn't get them
    The Model Club

    Tell all the Bohs you know
    that we've gone and won two-in-a-row
    and it's not gonna be three
    and it's not gonna be four
    it's more likely to be 5-1.

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    International Prospect jebus's Avatar
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    It's just memories isn't it? The hotel manager is incharge of what stays in and what goes out?

    Another way of looking at it is that he is killing off his brain bit by bit by drinking (losing memories etc.) Don't know how Heineken ever commissioned it

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    Quote Originally Posted by Block G Raptor View Post
    can't work it out at all but the fact that I'm on here talking about means that the ad campaign is working

    It's only working if you're buying their beer/product,that's the test of whether an ad works or not imo.

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    After seeing the ad I've never touched a hot curry since, I don't like the idea of getting amnesia after a good vindoaloo,

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    Seasoned Pro Block G Raptor's Avatar
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    Quote Originally Posted by the 12 th man View Post
    It's only working if you're buying their beer/product,that's the test of whether an ad works or not imo.
    Well Heineken is my tipple of choice so don't know if the ad's are working or ont as I've been drinking Heineken for years

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    Quote Originally Posted by Block G Raptor View Post
    Well Heineken is my tipple of choice so don't know if the ad's are working or ont as I've been drinking Heineken for years

    Just think of it as a top-up of your brainwashing medicine so.
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    Quote Originally Posted by Block G Raptor View Post
    Well Heineken is my tipple of choice so don't know if the ad's are working or ont as I've been drinking Heineken for years
    Then for you it's what's known as "Comfort Advertising" (bit like Guinness bothering with ads)

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