Hope its something the new CPO looks at. The way the club shop is run is very poor, tried to buy a scarf there last season only to be told that they didnt have any.
Also think where the shop is situated in the showgrounds need to be looked at. The majority of home fans dont pass by it,if you want to sell something it needs to get maximum exposure. Also see alot of clubs, Galway Utd included, have the capacity to sell products online. This would be of great benefit to people who only go to Sligo for matches and not to shop!
Maybe there is not enough profit for the club to invest in the promotion of club merchandise.
In fairness it wouldn't be the responsibility of CPO to organise the merchandising side of things, that's where a commercial manager is needed. Unfortunately the club merchandising is sown up by the kit supplier whom the club in it's present format is heavily dependant. The 'shop' in the grounds is basically a display cabinate for the 'mothership' on Markievicz Road.
Personally I think a move to Umbro or any other supplier would be a huge step in the right direction for Rovers. Unfortunately while 'certain people' are involved this will not be allowed to happen.
well then go post it in a junior forum Everyone buying jerseys from rovers shop wont make much difference. Rovers should be in control of marketing and merchandising their own strip. there are serious margins to be made if they handled it themselves - if Rovers did it themselves (or maybe supporters groups) then your talking bout a serious revenue stream
Last edited by neutrino; 27/11/2007 at 11:22 PM.
"Excuses are the nails used to build a house of failure"
The official website has had a "shop" link on it for over a year now and it still isn't working .As someone not living near Sligo it would be great to but merchandise on line .I eventually bought a '77 replica shirt on line that I'm sure the club didn't make a penny on.
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