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Thread: Replica Shirt Sales

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    Reserves Sunny Jim's Avatar
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    Replica Shirt Sales

    Mick Wallace was on the radio the other day and he said that Wexford Youths had sold more replica shirts last year than any other club, except one. Anyone know what the exact figures are for each team, or where I could get them?

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    Seasoned Pro GavinZac's Avatar
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    Simple maths would explain that one.

    Every other club (excluding Limerick 37 who personify the proverbial spanner in the works) has been around at least 2 seasons. A certain percentage of people won't buy jersies at all - 40%? Another percentage only buy them every few years - 20%? Another percentage buy them religiously when they come out - 30%, another percentage are sad enough to buy a kit a year, regardless of it being significantly changed (e.g. sponsor changes) - a generous estimate of 10%.

    Most clubs therefore will have sold jersies to:
    5% (the number of every-few-years people who'd buy it, if we're putting "few" at 4)
    +15% (jersies come out every 2 years so about half of the supporting population in the "religious" category would have bought them)
    +10% (the saddos every year)

    whilst WYs will have:
    20% (the every few years people - except they've only had 1 year)
    +30%(the religious people who all bought it, because they've had 1 year)
    +10%(the saddos)

    As Dublin City showed, the best way to shift a few jersies is to set up a new club then fold soon after.
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    Seasoned Pro Sam_Heggy's Avatar
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    The demand for replica shirts at Harps was huge, problem was, PFSports couldn't/wouldn't keep us supplied. We sold more polo shirts, hats, scarves, jackets and tracksuits than ever. The day before the Waterford away game (2nd leg of the play-off) PF in all their wisdom sent boxes full of Harps gear, surprizingly we managed to sell alot of it, the rest was given to charity.

    Most clubs don't open the club-shop until match days, Harps open the shop every week day 9-5 (its opened by the full time office staff who are located beside the club shop) and its proven very popular. The new sponsor sent enough gear to last most of the season (or so they thought), we have run out and awaiting a new delivery again.

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    Youth Team Footsoldier's Avatar
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    The fact that Youths are bringing out a pink jersey, apparently, should ensure that there won't be too many jerseys sold down here this year!

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    Football hure MariborKev's Avatar
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    We didn't have any home shirts after March 07, so we didn't sell any.
    Tifo poles, sausage rolls and a few goals.

    The Brandy Blogs, back and blogging the 2010 season

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    Seasoned Pro gael353's Avatar
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    Quote Originally Posted by Footsoldier View Post
    The fact that Youths are bringing out a pink jersey, apparently, should ensure that there won't be too many jerseys sold down here this year!

    shur isnt Wexford part of Italy? last season ye had Juventus away and Torinos home kits, so pink would be another city of Turin colour id imagine

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    First Team gilberto_eire's Avatar
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    Not been smart but id be surprised if we were'nt the highest.

    It's unreal the amount of kids who are going around wearing Galway United(im im talking about last seasons one now you'd do well to find ANYONE with older ones) jersies since we got promoted.
    Theres no way they outsold us anyway!. Can buy our jersies in ''Lifestyle Sports'' which have 3 of the 6 sports shops in town.

    Elverys have LOI jersies too...... black Rovers ones .
    Cant understand that?
    There's the right way, the wrong way.... and the Max Power way!! :-D

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    Quote Originally Posted by Footsoldier View Post
    The fact that Youths are bringing out a pink jersey, apparently, should ensure that there won't be too many jerseys sold down here this year!
    if we brought out a pick one id buy 7.....a differnt one for every day.....that'd be special!!!

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    Banned dcfcsteve's Avatar
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    Quote Originally Posted by GavinZac View Post
    Simple maths would explain that one.

    Every other club (excluding Limerick 37 who personify the proverbial spanner in the works) has been around at least 2 seasons. A certain percentage of people won't buy jersies at all - 40%? Another percentage only buy them every few years - 20%? Another percentage buy them religiously when they come out - 30%, another percentage are sad enough to buy a kit a year, regardless of it being significantly changed (e.g. sponsor changes) - a generous estimate of 10%.

    Most clubs therefore will have sold jersies to:
    5% (the number of every-few-years people who'd buy it, if we're putting "few" at 4)
    +15% (jersies come out every 2 years so about half of the supporting population in the "religious" category would have bought them)
    +10% (the saddos every year)

    whilst WYs will have:
    20% (the every few years people - except they've only had 1 year)
    +30%(the religious people who all bought it, because they've had 1 year)
    +10%(the saddos)
    I'd be surprised if Wexford Youths out-sold almost all of the league, regardless of above reasons.

    Big question is - how does Wallace know what any other club sold ? Seriously ! Did he ring round every single one and demand an accurate figure ?or is he just making a huge assumption ? I suspect the latter.

    Quote Originally Posted by GavinZac View Post
    As Dublin City showed, the best way to shift a few jersies is to set up a new club then fold soon after.
    Dublin City lasted 5 and a half seasons and were a direct continuation of Home Farm etc, so they were neither a new club or one that folded shortly after their new colours came in. They were around for long enough for your above formula to impact them as much as any other club.

    The key to Dublin City's merchandise sales was to do a deal with Carrolls, and have tourists buying their kit. Seery claimed they shifted 11,000 jersies in their final year. It was a smart deal from for DCFC overall and from a volume point-of-view (but flawed, in that they didn't get revenue per item sold).

    I don't understand why a team with obvious paddy-whackery connections in their name - i.e. Shamrock Rovers or St Pats Thletic - haven't done some sort of a deal with Carrolls to get their stuff in-store. Rovers, in particular, I could see doing well out of it (though Carrolls gear does tend to be poor quality...)

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    Thered be 7 coming my direction aswell

    High 5 Feo
    RIP JOHNNY

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    Was in one of the Lifestyle sports in Belfast the other week and they were selling Blues Glens and Cliftonville tops as you'd expect, But they were also selling Dundalk tops as well!!

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    Youth Team ciaraa's Avatar
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    Quote Originally Posted by SolitudeRed View Post
    Was in one of the Lifestyle sports in Belfast the other week and they were selling Blues Glens and Cliftonville tops as you'd expect, But they were also selling Dundalk tops as well!!
    I always suspected that crowd were nordies.

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    Quote Originally Posted by Sunny Jim View Post
    Mick Wallace was on the radio the other day and he said that Wexford Youths had sold more replica shirts last year than any other club, except one. Anyone know what the exact figures are for each team, or where I could get them?
    You can bet your ass Galway United will sell sweet fa this season. No noticeable change to the design. I bought one of the new ones for my brother's birthday and he accused me of buying the old one, as he could not tell the difference between the two. It's barely noticeable. I'm all for teams changing their strips, if it brings a few extra bob in. Some will buy it some will not.

    I'd love if united went with a new design alltogether, a nice one though.
    Last edited by gufcfan; 24/01/2008 at 5:51 AM.

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    Reserves Sunny Jim's Avatar
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    Quote Originally Posted by gilberto_eire View Post
    Not been smart but id be surprised if we were'nt the highest.
    According to Mick, the team that outsold the Youths was Cork City.

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    International Prospect micls's Avatar
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    Quote Originally Posted by Sunny Jim View Post
    According to Mick, the team that outsold the Youths was Cork City.
    Not surprised tbh. Regardless of where I go in the City I always see a couple of jerseys, or tracksuits etc

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    Quote Originally Posted by Sunny Jim View Post
    According to Mick, the team that outsold the Youths was Cork City.
    i didnt think cork brought out a new jersey last year so that would be surprising. im gonna have to come out and say that not for the first time wallace may be talking b0ll0ck$.

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    International Prospect micls's Avatar
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    Quote Originally Posted by saint morrissey View Post
    i didnt think cork brought out a new jersey last year so that would be surprising. im gonna have to come out and say that not for the first time wallace may be talking b0ll0ck$.
    Our current Jersey changed about 4 times with a red collar, without a red collar new sponsor etc.

    Ours seem to have been selling readily over the 2 year period, and then we brought out the cup final jersey

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    Youth Team Topman's Avatar
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    I reckon Sunderland sold the most shirts etc....out of all the League of Ireland Clubs

    OOOPPPPSSSS they are not a League of Ireland Club!!!!

    I just thought with all the hype that they would be replacing Kilkenny City
    Ciao

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    Quote Originally Posted by Topman View Post
    I reckon Sunderland sold the most shirts etc....out of all the League of Ireland Clubs
    OOOPPPPSSSS they are not a League of Ireland Club!!!!
    I just thought with all the hype that they would be replacing Kilkenny City
    Would have thought Celtic myself
    Hunky Dorys Park - could be worse, we could be going to Old Trafford every other week

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    Don't know the actual amount we sold but do know that last seasons home jersey was the best seller ever for the club.

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