Ulster Bank used a talking hippo a good few years ago!
Good old Henry Hippo!
Comment on adverts seems to be the thing on here these days so...
First we have an elf girl, now Dave Bogeyman...
Anyone else think a bogeyman trying to sell a Bank is strange to say the least? Linking banking with the Bogeyman isn't the wisest. Then again Irish Permanent use a gangster character to sell mortgages...
Ulster Bank used a talking hippo a good few years ago!
Good old Henry Hippo!
Larry Be Wyse
www.acsportsimages.com
Extratime.ie
Yo te quiero, mi querida. Sin tus besos, yo soy nada.
Abri o portão de ouro, da maquina do tempo.
Mi mamá me hizo guapo, listo y antimadridista.
TO TELL THE TRUTH IS REVOLUTIONARY
The ONLY foot.ie user with a type of logic named after them!
All of this has happened before. All of it will happen again.
I've always thought that PTSB using a gangster from the Sopranos was just a bizarre idea.
Classic misunderstanding of advertising. This would only be true if people had never heard of BOI. But they hardly suffer from an awareness issue, so people talkling about them is irrelevant.
The big question is - what do you actually remember from the ad ? Is the bogeyman or elf pretty much all you remember ? If so, then it's a crap ad, as the drama overwhelms the message. They're looking to advertise their products - not make wacky ads...
54,321 sold - wws will never die - ***
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You serious ?
Off top of my head :
Northern
Ulster
TSB/Irish Permanent
AIB
First Trust
Anglo Irish Bank
National Irish Bank
Royal Bank of Scotland
Bank of Scotland
Barclays
HSBC
LLoyds
Abbey
Halifax
Coutts
Santander
Habib
Bank of America
Citibank
Dime
ING
BNP
Credit Suisse
First Boston
Credit Agricole
Credit Lyonnais
I could go on, but I can't see where you're coming from on this ?
Are you trying to suggest bank's have low awareness levels....?
All true. There are countless ads I've seen numerous times which would stick in my head, but I could never remember what the product was. Surely defeats the purpose.
On financial ads - my favourite is the Financial Regulator one "I don't know what a tracker mortgage is"
Out for a spell, got neglected, lay on the bench unselected.
They're not looking for publicity, granted, but are any banks? Some of the times these ads are on are certanily not the time people are thinking about credit cards, or mortgages, but maybe sometime, when you actually are thinking about them, the bank with the most advertising will pop into your head. And if not pop into your head, then at least it won't be a forgotton bank anyway.
The glass isn't half full or half empty it's just too damn big!
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