It appears that Colorado is re-branding from the Rapids to "Arsenal Colorado FC." They're passing it off as because the new stadium is on the site of the old Rocky Mountain Arsenal, but the connection to a certain team in the EPL is hard to miss. Not official yet, but several potential web addresses have been claimed by the team ownership, and the new crest was accidentally leaked on the club's home page briefly. (I got to see a few screen caps on the BigSoccer.com boards.) From the posts there, it doesn't seem to be a popular move with their fans. They're calling it a copycat move rather than sticking with something original that had a connection to the area. Rapids made sense given local geography, and the feeling is the league needs to build tradition, which means no more re-branding of team names. Could be a long while before this change is accepted by the fans out West.
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