Advertising during Setanta Cup

**paudie** · 15/03/2006, 1:10 PM

It's probably a good sign that there is noticeably more advertising than last year on Setanta during the Cup games.

Presumably advertising agencies are happy enough with the viewing figures.

I'm off now to book my Inland Waterways holiday and learn some Ulster Scots

**dcfcsteve** · 15/03/2006, 1:36 PM

Noticed that as well meself. Looks like it is the Setanta Cup specifically that has brought those ads in.

The Ulster Scots one does tickle me. I'm a huge fan of linguistic diversity - but you won't find any serious/self-respecting linguistics scholar who claims it is a language. An important dialect - yes. But not a language.

I love the bit at the end of the ad when the guy translates it all into Ulster Scots. Just sounds like a Ballymena man talking slang really fast....

I see they've also put an ad in as Gaeilge - probably for the purposes of balance !

Good to see that the games appear to be directly attracting revenue for Setanta though.

**pete** · 15/03/2006, 1:48 PM

I read that Umbro paid 100k euro to sponsor the tv shows on Setanta for this years competition which isn't too bad for Setanta.

**BohDiddley** · 15/03/2006, 3:06 PM

Healthy signals, but don't you think they are laying them on rather heavily?

**gspain** · 15/03/2006, 3:09 PM

Yes important that they are successful.

No harm in letting them know when subscribing/renewing why you are buying it.

I just realised last night in conversation that I haven't watched a single SPL game this season. Apart from the Setanta sports Cup and a few 3pm saturday premiership games I've hardly watched the channel. I did watch the Hub once and it looks to be decent too. The Italian football is on Bravo and their UEFA games are normally on Five or ITV4. Hardly good value for the sub but will no doubt continue once this competition is going strong.

**Peadar** · 15/03/2006, 3:42 PM

Originally Posted by gspain

Apart from the Setanta sports Cup and a few 3pm saturday premiership games I've hardly watched the channel.

They're going to be showing a good few eL games again this season so you've got plenty time to get more use from your subscription.
We get it as part of the basic NTL package but I doubt I'd consider subscribing to it in it's current format.

No interest in Scotish football and have yet to watch a Premiership game on Setanta.

**sonofstan** · 15/03/2006, 4:39 PM

Originally Posted by dcfcsteve

I'm a huge fan of linguistic diversity

hard to chant during a game though... and as for the guy who goes 'give me an L ....'

**Poor Student** · 15/03/2006, 5:00 PM

Does anyone thing there's nothing more morbid than the intro to the Setanta Cup with that awful music and the flickering bit between the teams/towns involved? My brother described it as giving you a feeling of coldness. It does nothing for the tournament at all.

**CollegeTillIDie** · 16/03/2006, 6:50 AM

Just a small point. One of the NI advertisers only put their number on in the 0044 028 *********** format.
From the Republic the number would be 048 *********** .
Why not include both?

Just a small point but Republic based advertisers always include a number for Northern viewers especially when there are phone-ins involved.

**Dodge** · 16/03/2006, 9:20 AM

Well its their decision. if they don't want the business.... who cares?!?

Anyway, I like the Setanta intro. A bit hapahazard with some standing in front of historical monuments, some in front of club gates and some on the poitch but overall gives an impression that its not a mickey mouse competetion. The single biggest factor letting down the league has always been marketing. At the very least Seetanta are trying to market it properly.

**dcfcsteve** · 16/03/2006, 12:00 PM

Originally Posted by Poor Student

Does anyone thing there's nothing more morbid than the intro to the Setanta Cup with that awful music and the flickering bit between the teams/towns involved? My brother described it as giving you a feeling of coldness. It does nothing for the tournament at all.

I agree with Dodge on this - I quite like it.

I love the way there's no recognisable landmarks for Portadown or Dungannon, so they have to use their club gates....

**anto eile** · 16/03/2006, 8:18 PM

Originally Posted by Poor Student

Does anyone thing there's nothing more morbid than the intro to the Setanta Cup with that awful music and the flickering bit between the teams/towns involved? My brother described it as giving you a feeling of coldness. It does nothing for the tournament at all.

i think its a decent intro...
but it does have an eerie feel to it. like the bit where they were watching the tape in the ring

**Risteard** · 18/03/2006, 10:00 AM

I always only catch a glimpse of it in the pub.
What are the landmarks?
Ports and Dungannon Stadiums.
Harland & Woolf & the Waterfront
Spire?
Shandon/Port of Cork?
Derry?

**dcfcsteve** · 18/03/2006, 2:15 PM

Originally Posted by Risteard

I always only catch a glimpse of it in the pub.
What are the landmarks?
Ports and Dungannon Stadiums.
Harland & Woolf & the Waterfront
Spire?
Shandon/Port of Cork?
Derry?

Jaysus feckin Crisp - you're asking what the landmark is in the Derry bit ???

Errrr - it's only the famous City walls, with the Guildhall in the background.

You know - the only complete set of medieval walls left in this part of North-western Europe. The ones that withstood the longest ever siege in British or Irish history....? The ones that played an absolutely pivotal role in the direction of European history 300 years ago. The ones that - oh, forget it. I sense it's wasted on yee uneducated Dubs....

**Dodge** · 18/03/2006, 2:34 PM

He's a Corkie...

**iceman** · 18/03/2006, 10:16 PM

Originally Posted by Risteard

I always only catch a glimpse of it in the pub.
What are the landmarks?
Ports and Dungannon Stadiums.
Harland & Woolf & the Waterfront
Spire?
Shandon/Port of Cork?
Derry?

Drogs - Millmount Tower & the beach at Mosney (Drogs training ground)

**dcfcsteve** · 19/03/2006, 12:30 AM

Originally Posted by Dodge

He's a Corkie...

It's that red kit on his avatar. Makes him look like a Shels fan

Should've wrote "uneducated free-staters..."

**CollegeTillIDie** · 19/03/2006, 8:34 AM

Originally Posted by dcfcsteve

It's that red kit on his avatar. Makes him look like a Shels fan

Should've wrote "uneducated free-staters..."

It's.... I should've written.... you ignorant person from the "occupied territories"

**pete** · 19/03/2006, 2:12 PM

Originally Posted by dcfcsteve

Should've wrote "uneducated free-staters..."

Yeah the ones that saved the country from British rule. Ok well most of the country anyway.

**dcfcsteve** · 19/03/2006, 6:59 PM

Originally Posted by pete

Yeah the ones that saved the country from British rule. Ok well most of the country anyway.

You mean the ones who sold their own fellow countrymen into continuing subservience, just so they could have limited independence '40 pieces of silver'-stylee themselves....?

Put it like that,. I'm sure you'd prefer undeucated.......