dcsteve - ad companies and PR firms are the greatest waste of space on this planet. Advert annoys me - but I suppose the fact that we are even talking about it is a plus for them. Yeh, it does send mixed messages which I presume was not the intent.
One thing I can remember was when someone involved with the English team's set up for 2002 mentioned that he used some orange biscuit thingy and sales rocketed up 400% the following day and no real advert involved!!
Jaffa cakes, that was the one.
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