But "Others do it" isn't a cogent argument for changing structure again.
I would like to see a more detailed analysis of how a restructure has, as you suggest, invigorated and refreshed other leagues.
Because that sentence of yours in my entire problem in a nutshell. As is, it's meaningless marketing-speak without any substance whatsoever to back it up.
And we've had that so many times before - launching the "new" league in 2006 being the prime example - that at this stage it's a cliche that deserves to be ignored.
Every proposal for the league must start from the proposition that there is no magic fix. Gradual improvement is the aim, and that's only possible with increased commercial deals. More money = better players = better European campaigns = hold on to players longer = more money.
Anything else - and we've seen this time and again in the LiI - is just doomed to nothingness. And that's not defeatist. It's commercial, logical reality
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