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Thread: eircom League Kids Go Free

  1. #1
    Capped Player A face's Avatar
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    eircom League Kids Go Free

    Taken from the Pats board

    **************************


    eircom League Kids Go Free / FAIreland/Pepsi Summer Soccer Schools
    promotion

    During the summer, each child who attended an FAIreland/Pepsi Summer
    Soccer School (which ran from June 28th to August 30th) received either
    a Kids Go Free pass for their local eircom League club or in the case
    of
    Dublin and Cork camps, a postcard for them to return to the eircom
    League office indicating their favourite club. Each pass entitles one
    child to free entry to any home League fixture of their favourite club
    when accompanied by a paying adult for the remainder of this season.

    As well as the 5,500 club-specific passes handed out, approximately
    7,000 postcards were distributed at other camps - 5,000 in Dublin and
    2,000 in Cork.

    There were 516 responses for Dublin clubs; a redemption rate of over
    10%. Shelbourne led the way with 217 (42%), followed by Bohemians (167;
    32%) and St Patrick's Athletic (80; 16%) in 3rd place in the 'hearts
    and
    minds' league table of the capital's kids.

    The fact that Bohemians and Shelbourne were in European competition
    while the soccer schools were on, with the latter involved in live
    televised fixtures in both the Champions League and the eircom League
    during August was most likely a factor in their popularity when added
    to
    their existing awareness and following among Dublin children.

    Cork City had an almost exclusive (98%) share of the Cork responses. Of
    the 526 returned cards, 517 were for City, with nine (2%) for Cobh
    Ramblers. (Cobh Ramblers passes were also handed out a camp held in
    Cobh, however.) Cork City responses alone represent a redemption rate
    of
    26%. The overwhelming number for City underlines the fact that, as the
    only Premier Division club in Cork, they enjoy a 'monopoly' on soccer
    supporters in Cork as is evidenced by their healthy home support.

    Dublin
    Club Responses %
    Shelbourne 217 42
    Bohemians 167 32
    St Patrick's Athletic 80 16
    Shamrock Rovers 31 6
    Dublin City 15 3
    UCD 6 1
    Total 516 100

    -o-

    Cork
    Club Responses %
    Cork City 517 98
    Cobh Ramblers 9 2
    Total 526 100
    The SFAI are the governing body for grassroots football in Ireland, not the FAI. Its success or the lack of is all down to them.

  2. #2
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    Interesting to see more or less same replies in Cork as Dublin eventhough more than twice as many cards distributed in Dublin...

  3. #3
    First Team ccfcman's Avatar
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    bigger population by 1000%
    j'accuse!

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    Over a thousand free passes - its a great idea, if they continue it for the next few seasons it will get a whole generation into the eL. It's prety pointless unless they continue it each year tho'.

  5. #5
    Banned Slash/ED's Avatar
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    Agreed. The kids of today are the hardcore supporters of tomorrow and this will be a great scheme if they keep it going.

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    Capped Player A face's Avatar
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    ..................................................

    I am not criticising the effort but does anyone think that the numbers of this scheme are very small. Any effort is a good effort but the scale of this is just a drop in the ocean.
    The SFAI are the governing body for grassroots football in Ireland, not the FAI. Its success or the lack of is all down to them.

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