Aer Lingus like Shamrock Rovers

[L37Ultra]

It's just plane wrong that joke

Nicely done

[VinnyDCFC]

I'm going to see if I can find a way to contact him so we can get a campaign going.

The best way to contact O'Leary is through this fella...

Ryanair's head of communications: Peter Sherrard

[rambler14]

I thought it was the greatest quote I ever heard on the news when he said it!

Aer Lingus are a lot like Shamrock Rovers.........they used to be big in the 50's and 60's but the world has moved on! There now kind of homeless and generally rudderless!

[Magicme]

The best way to contact O'Leary is through this fella...

Ryanair's head of communications: Peter Sherrard

Don't you mean ex-Ryanair Head of Communications and now FAI Head of Communications??

[dcfcsteve]

You don't get it do you.

There is no Rovers vs RyanAir thing going on here - they inhabit different media universes. The Rovers board saw an opportunity to get some get free publicity and they grabbed it. An exemplary case that all other LOI clubs should note.

If seeing the name 'Shamrock Rovers' in print is the sum total of what they hoped to achieve here, then fair play - they've succeeded.

But if they hope their "publicity" to achieve anything more here than that, then we all know it won't.

So there is nothing to "get".

[Calcio Jack]

If seeing the name 'Shamrock Rovers' in print is the sum total of what they hoped to achieve here, then fair play - they've succeeded.

But if they hope their "publicity" to achieve anything more here than that, then we all know it won't.

So there is nothing to "get".

Oh dear me...yet again you just don't get it...ho ho ho

[fergalr]

If seeing the name 'Shamrock Rovers' in print is the sum total of what they hoped to achieve here, then fair play - they've succeeded.

But if they hope their "publicity" to achieve anything more here than that, then we all know it won't.

So there is nothing to "get".

http://en.wikipedia.org/wiki/Publicity

[dcfcsteve]

http://en.wikipedia.org/wiki/Publicity

I'll try one more time, as the old adage that 'all publicity is good publicity' is just bullsh!t.

If Rovers just want to see the name of their club in print then fine - they succeeded. But if they want to achievbe anything more than that - e.g. convert anyone who sees it into supporters etc - there is nothing in their statement that will achieve that.

Rovers may as well have taken a can of spray paint and written the name of the club on a wall somewhere, as that's about as effective as the 'publicity' of having your name in-print with no clear response mechanism/purpose is. It will do nothign for the club.

[dcfcsteve]

Oh dear me...yet again you just don't get it...ho ho ho

Thankfully for the economy, I suspect from your response that you don't work in PR or advertising...

[Calcio Jack]

Thankfully for the economy, I suspect from your response that you don't work in PR or advertising...

That's way too clever and deep for me to understand but don't bother trying to explain it ... anyway happy Xmas

[fergalr]

Aye. Its the season of goodwill so Happy Christmas Steve.

[passerrby]

publicity is the key to sponsorship which is the key to revenue methinks

[gufcfan]

You may not always be right, but we'll always be Shamrock Rovers

Classic.

Well done Rovers.

[osarusan]

publicity is the key to sponsorship which is the key to revenue methinks

Depends on the kind of publicity, does it not? I can't imagine all the publicity Cork's examinership generated bringing in extra revenue through sponsors wanting to get involved.

And I don't see much in the Rovers statement that is going to make businesses more likely to get involved in sponsorship.

[mypost]

O'Leary featured on Langerland on RTE this week.

"He was delayed into the world by 4 hours, due to the late arrival of an incoming baby"