I heard about it before but it's in the Irish Mail on Sunday today. Noel Mooney is helping Sligo promote their next home game against Bray to see what happens. The FAI will be going the whole hog with advertisement saturation in the locality to see if a random run of the mill fixture like Sligo v Bray can draw a crowd with full effort. Given that the fixture coincides with some great results for Sligo it'll be interesting to see how this goes.