Originally Posted by
sidewayspasser
Maybe they hope that with consistent results in Europe, there would not only be prize money, but increased revenue from advertising, merchandise and TV as well as the possibility to actually sell players for higher fees every now and then. However, I also struggle to see the big money in that.
Could it actually be that the real profit would not be made in Dundalk, but in Bournemouth, with Dundalk just being a piece in their overall player development and progression setup?