Exactly HB.
We had a public meeting a few months ago where it was announcing that we were selling 500 season tickets for next season early. Questions from the floor about financial situation/revenue were not answered/dismissed.
Meanwhile we continuing merrily with overnight stays, pre match meals, ballsing up merchandise opportunities etc. But sure those of us who predicted this "‘sit back and say ‘I told you so’ with a certain amount of glee" apparently(the chairman's words, not mine)