But surely that's the process that this thread is part of - seeing what fans want?
I think there is certainly potential that a new design will tap into a wider market than another red and black stripe jersey. Why would a semi interested person bother to buy another variation of a top they already have? It'd be interesting to know what the breakdown of away kits v home kits sold particularly when we've made significant changes to the away kit (as the home kit has remained red and black stripes).