Mobile operator competition-Free psp (UK only)

went down to change from pre pay to contract, saw on the shop window free psp with contract phones*

when i saw the asterix i assumed 50 quid a month or something like that for a crap monthly contract. but i was delightfully wrong, i got a new motorola phone 13.50 a month, 200 minutes and 100 free texts, any network any time. its an 18 month contract however, still i got a free psp gigapack, thats 60 quid a card on top of the price of the psp. quality or waht?? if you havent copped this is in england only. the only problem because i was a t mobile customer already i couldnt keep my old number.

think i can get over that one though.

anyhow my point is, competition is brilliant. pity there wasnt more of the same in ireland.