Just read in a rag here in Frankfurt that you will not be allowed near a ground for next year's World Cup, should your attire be advertising a non-FIFA advertiser. So should Ireland qualify for next year, leave your Eirecom shirts at home, or you'll be forced to either take it off, or fasiling that turn it inside out. Bow down to the mighty sponsors.
Just shows that FIFA cares about the people that really matter in football.