Shirt Sponsorship

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30/10/2009, 8:21 AM
JC_GUFC

Shirt Sponsorship

Richie Sadlier was on MNS saying they're finding it hard to find a sponsor - does anyone have an idea how much sponsors are paying to get their names on a team's jersey?

I'd imagine a lot of the sponsors are connected to one of the directors in any case.
30/10/2009, 9:07 AM
pineapple stu

I think Budweiser paid us in the region of E50k a year. I don't know if Superleague sponsorship was included in that. That deal ended last year (partly due to restrictions on alcohol advertising apparently) and we've had no sponsors the last year and a half.
30/10/2009, 11:58 AM
MariborKev

Our new shirt was a draw 50 businesses went into a hat- with the winner getting their name and the front and second place getting the back.

�1k a entry.
30/10/2009, 12:00 PM
Longfordian

I think we were supposed to be getting 50k a year last year and this year from Flancare for the ground and jersey, it was more in the Premier. Got 20k for the back of the jersey too I believe.
30/10/2009, 12:11 PM
Acornvilla

Quote:

Originally Posted by Longfordian

I think we were supposed to be getting 50k a year last year and this year from Flancare for the ground and jersey, it was more in the Premier. Got 20k for the back of the jersey too I believe.

any news on next years sponsor yet? or are flancare staying?
30/10/2009, 12:59 PM
Longfordian

They might stay on for a lesser amount was the last that I heard, don't think there's been any definite decisions. If they didn't stay on I wouldn't be too surprised if Munnellys, our back of the jersey sponsor, took over as main sponsor.
30/10/2009, 12:59 PM
eamoss

ShopDundalk - 112 shops X �480 = �53760
Crowne Plaza - �20,000 for this on Dundalks sleeves.
No idea how much MatthewsCoach.com paid to put their name on our shorts but last season it would have cost �8,000.

Next season Dundalk's main sponsor is going to be FastFix but no idea how much the deal is worth.
03/11/2009, 1:47 AM
SkStu

Quote:

Originally Posted by eamoss

ShopDundalk - 112 shops X €480 = €53760
Crowne Plaza - €20,000 for this on Dundalks sleeves.
No idea how much MatthewsCoach.com paid to put their name on our shorts but last season it would have cost €8,000.

Next season Dundalk's main sponsor is going to be FastFix but no idea how much the deal is worth.

hehe love it :D Dundalk wont be the only club looking for a fast fix before next season! :D
03/11/2009, 12:29 PM
oriel

Quote:

Originally Posted by MariborKev

Our new shirt was a draw 50 businesses went into a hat- with the winner getting their name and the front and second place getting the back.

�1k a entry.

Didn't Finn Harps first come up with this iniatitve, i think years ago their main sponsor was a hotel/restuarant in Co Monaghan ?

Harps fans will know better.

Good idea though, but not much value for the other 48 companies.
03/11/2009, 12:30 PM
OneRedArmy

Quote:

Originally Posted by MariborKev

Our new shirt was a draw 50 businesses went into a hat- with the winner getting their name and the front and second place getting the back.

�1k a entry.

Best bit of business we've done in ages.

Actually, only bit of business we've done in ages.
03/11/2009, 12:42 PM
pineapple stu

Quote:

Originally Posted by oriel

Good idea though, but not much value for the other 48 companies.

I assume they'd get a match programme ad or something?
03/11/2009, 12:46 PM
roinuj

Quote:

Originally Posted by MariborKev

Our new shirt was a draw 50 businesses went into a hat- with the winner getting their name and the front and second place getting the back.

�1k a entry.

your selling yourselfs short,
we in waterford done the same thing but charged �3k a ticket and sold every ticket.
03/11/2009, 12:47 PM
pineapple stu

Did you sell all five tickets?
03/11/2009, 12:47 PM
Mr A

Quote:

Originally Posted by oriel

Didn't Finn Harps first come up with this iniatitve, i think years ago their main sponsor was a hotel/restuarant in Co Monaghan ?

Harps fans will know better.

Good idea though, but not much value for the other 48 companies.

I think Waterford ran a similar initiative before we did.

And yeah, we had the Greenmount Restaurant on our Shirts for a year. We also had Borderloo Toilet Hire on the back of them for a year!

We still do a draw for the sponsorship on the back, Donegal Creameries are on the front and seem set to remain.
03/11/2009, 12:53 PM
OneRedArmy

Quote:

Originally Posted by roinuj

your selling yourselfs short,

Yes.

Yes we are.

And not just in relation to shirt sponsorship.